Elf Beauty's shares tumbled over 20% in extended trading on Thursday, after the cosmetics company cut its annual net sales ...

Beauty treatments promise transformation, but do they reinforce societal pressures? Explore the cycle of perfection and self-acceptance.

ELF stock was on tear from 2022 until the middle of last year. Friday's drop extends its decline from its June peak to about ...

E.l.f. Beauty CEO Tarang Amin said the LA wildfires and looming TikTok ban lowered social media conversions for sales, which ...

Salmon sperm, spicules, and exosomes—oh my! K-beauty has served as a north star in the skin care industry for over a decade ...

Here, Carly Snider, executive director of Pact Collective, explains why the industry can’t recycle its way out of its ...

After the launch of Soft Pinch Liquid Contour, Rare Beauty announced the launch of Soft Pinch Matte Bouncy Blush.

After losing their homes in the LA fires, teenage girls are finding confidence and feeling beautiful again thanks to beauty ...

A look at the biggest beauty trends from New York Fashion Week Fall/Winter 2025, from bold bangs to playful eye makeup.

E.l.f. Beauty shares are sinking in premarket trading, a day after the cosmetics retailer lowered its outlook for its fiscal full year following soft sales in January.