Years ago, startups called Uber and Airbnb changed the way Americans thought about taxicabs and hotels. An app named Swimply is attempting another paradigm shift. This time, the subject is swimming ...

It’s hot and the hunt for a safe pool day amid the latest spike in Covid numbers can be a challenge. Why not rent one? Swimply is an app that lets you do just that. As with other shared economy ...

Pool ownership comes with a list of expenses — pool liner, pumps, hoses, chemicals, test kits, skimmers, brushes and more — but now some pool owners are making a six-figure income from their backyard ...

It was the perfect private pool: remote-controlled Jacuzzi, underwater lights, a giant swan float, turquoise water glinting in the California sunshine. We rolled up to a stranger’s house in San Jose, ...