Be careful of the new “beauty trends” on Tik Tok. While many of them are not harmful, some can cause skin sensitivities, and most of them simply do not work. Here are a few of the most popular that do ...

With a luxe trip planned and no room for beauty errors, I tried some popular sunscreen and sand-banishing tips to see if they were as good as advertised Courtesy Melanie Curry I’m not a beach girlie ...

I visited the best reviewed makeup artist in my city to test out some famous tik tok makeup hacks that have been going ...

Welcome to Beauty In A Tik, where each week we put TikTok's viral beauty hacks and innovative trends to the test. How many blush hacks is too many? If you're one of TikTok's millions of beauty ...

TikTok is known for its beauty hacks, especially when it comes to all things hair. We rounded up TikTok's best hair hacks for fine hair. One editor tested out the hacks to see if they actually work.

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Putting the wildest, weirdest, and most viral TikTok beauty hacks to the test to see which ones actually work and which ones ...

Everybody, it's official: BeautyTok (aka beauty on TikTok), has taken over my life. I mean, it's getting to the point where I cannot even go 24 hours without trialing a new and improved makeup hack ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. ORME, the social commerce app that features Tik Tok-style videos ...

Many of the ‘beauty trends’ circulating on Tik Tok don’t work and can affect your skin, says Dr. Leslie Baumann, a Miami dermatologist Joyce Marshall MCT file photo Be careful of the new “beauty ...