Whenever Tiger Woods makes his long-awaited return to professional golf, he’ll do so with a new golf ball. Bridgestone Golf announced its new 2026 Tour B golf ball lineup on Tuesday, featuring a new ...

Golf balls aren’t exactly getting cheaper, so when a legit tour-level ball drops below $40 a dozen, it’s worth paying attention. PGA TOUR Superstore has four of Bridgestone’s 2024 Tour B models marked ...

Tour players have the chance to put Titleist’s yet-to-be-released Pro V1 and Pro V1x to the test this week in Japan. Here’s what we know. As Monday arrives in Japan, Titleist officially announces the ...

Fall is a great time to stock up on golf essentials on sale at Amazon’s October Prime Big Deals Day 2026, which is Oct. 6 and ...

Looking to learn what you need to know about the latest new products from Bridgestone? These handy thumbnails will keep you up to date on the company's new releases across all ball catetgories.

PGA Tour Players Already Switching to Titleist’s New 2027 Golf Balls Titleist is preparing to roll out the next generation of one of the most popular golf balls in the sport, but some PGA Tour players ...

For years, most golfers picked a golf ball for all the wrong reasons. They played what their favorite tour player played. They grabbed whatever was on sale. They used the ball their buddy swore by.

Looking to learn what you need to know about the latest new products from Bridgestone? These handy thumbnails will keep you up to date on the company's new releases across all club and ball ...

Editor's note:Chris Gotterup claimed his second victory of 2026 by beating Japan's Hideki Matsuyama in a playoff at the WM Phoenix Open. The piece below was written about his season-starting victory ...

Before Adam Rehberg could explain Bridgestone Golf’s VeloSurge technology, I took away the two words golf-ball marketing leans on most: faster and longer. He laughed, accepted the challenge and went ...