Krista Fabregas is a seasoned eCommerce and online content pro sharing more than 20 years of hands-on know-how with those looking to launch and grow tech-forward businesses. Her expertise includes ...

In a previous article, "How to Properly Align Marketing, Business Development and Sales," (Marketing the Law Firm, July 2022), we provided a high level explanation of the three business functions that ...

This article appeared in Marketing the Law Firm, an ALM/Law Journal Newsletters publication reporting on the latest, and most effective, strategies for Chief Marketing Officers, Managing Partners, Law ...

It’s not enough today to simply have a business plan. To succeed in a highly competitive, crowded marketplace (and what marketplace isn’t crowded and competitive these days?) it’s critical to have a ...

SAGINAW, MI — The Saginaw Economic Development Corp. is hosting a series of free virtual Business Plan Writing Workshops for small business owners and entrepreneurs throughout the month of October.

In my travels I hear contractors say, no matter how low I bid, I still can't get any work; my estimators are busy all the time; we are still striking out; and I'm at my wit's end. Usually they want to ...

BUENA VISTA TOWNSHIP, MI-- Officials with the Buena Vista Downtown Development Authority and the Buena Vista Business Association have a new plan of action for increasing business development in 2015.