Cannes Lions International Festival of Creativity kicked off this week, entrenched in artificial intelligence (AI), from creative to media buying. Advertisers have anticipated display ads powered by ...

The Google-supported startup AdLingo puts chatbots inside of display ads, enabling brands to have one-to-one conversations with consumers. AdLingo, a conversational marketing platform and part of ...

Oppsense Digital and Ingosa are committed to providing Canadian brands with unprecedented opportunities with AI-driven conversational display banners. TORONTO ...

Google is introducing a new generation of Gemini-powered ad formats across AI Mode and Search designed to make ads feel more conversational, contextual and helpful as unveiled today at Google ...

We examine the introduction of advertising to ChatGPT and what it could mean for advertisers, consumers, and the wider AI ecosystem, calling on a range of industry experts for their insights.