As Cannes Lions 2013 kicks off, Kentaro Kimura, Co-CEO & Executive Creative Director, Hakuhodo Kettle talks about how the winning creative alchemy agencies need to adapt to break brand clutter. “Given ...

Creative ALchemy - DirectSound 3D is now possible in Vista! Creative has today announced ALchemy, a brand new small application that enables the surround sound features of all your older games in ...

22nd January, 2007 : Creative (NASDAQ: CREAF) a worldwide leader in digital entertainment products, today announced the launch of a public beta, dubbed Creative ALchemy, to ensure that popular legacy ...

Creative Labs sends word that it is working on bringing 3D sound to Vista with ALchemy. What: Creative (NASDAQ: CREAF) a worldwide leader in digital entertainment products, today announced the launch ...

Building on the immersive dinner experience, this interview unpacks how Comscore sees method as artistry - and why creativity and credibility aren’t at odds, especially in the world of measurement.