UK cereal brand Weetabix is rolling out a “high-protein” cereal product in its domestic market. The company has launched Weetabix Protein Crunch, a cereal it said also “has all the goodness you’d ...

Forget hot vs cold, the next big breakfast debate has just dropped - and it involves your morning Weetabix. New research has revealed that nearly 40% of Brits prefer their Weetabix mushy over crunchy.

Weetabix Crispy Minis - Fruit & Nut - with dessert spoon for scale. Image: By Ubcule, CC BY-SA 4.0 Weetabix Crispy Minis - Fruit & Nut - with dessert spoon for scale. Image: By Ubcule, CC BY-SA 4.0 ...