Here’s a staggering statistic for all the procrastinators out there — 50% of US consumers began their holiday shopping in October this year (Statista). For some, that seems perfectly normal. And for ...

Earlier this month, Twilio, a cloud communications provider, published research from its third annual State of Customer Engagement Report. The annual report highlights the challenges ...

Emplifi, the only Autonomous CX platform (A-CX), today announced customer success results driven by Emplifi Fuel. Since its ...

Consumers are making companies work harder than ever to keep their business. With access to the borderless world of commerce at their fingertips, empowered customers are no longer willing to accept an ...

The definition of “personalization” has transformed. Ten years ago, it meant addressing an email with someone’s first name. Today, a growing number of customers expect brands to anticipate their needs ...

The term “moments that matter'' has been used to describe specific impactful steps along a customer journey within the CX world for years. But, how do you know if these moments actually matter? And ...

Sprouts Farmers Market is working to boost customer engagement as it looks to entice its most-loyal customers to shop more often and put more items in their carts when they do, the specialty grocer’s ...

Too many brands and content creators focus on driving audience growth and lose sight of maintaining engagement. Capturing attention is one thing, but retaining attention and building engagement are ...

AI-enabled enrichment is transforming CRM by automating tasks and personalizing interactions. By analyzing customer data, AI enables CRM systems to deliver more targeted and relevant communications, ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. Customer experience (CX) is at the heart business today, as ...

StockX continues to add to its executive team with its latest hire. On Tuesday, the online marketplace named Brendan Dunne as its first-ever senior director of customer community and engagement. In ...

lululemon athletica inc. LULU has emerged as a formidable player, showcasing growth across channels, regions and product categories. This underscores the company's ability to attract and retain ...