The Elf on the Shelf may be ubiquitous around the Christmas season, but it wasn’t an easy path getting there. The Elf on the Shelf is a doll based on a book. It “watches” kids for good behavior ...

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While there are plenty of parents who are probably too maxxed out to be adding Elf On The Shelf to their daily routine (hi, hello, I am sadly one of them), the annual tradition remains hugely popular ...

Christmas magic is sneaking back into your home! It’s that time again for your mischievous little scout elf to come for a visit. Whether you’re a veteran elf parent or this is your first December ...