The Forest Stewardship Council® (FSC) has demonstrated the power of harnessing brand affinity and the growing awareness of ethical choice. Three recent and inspiring examples in Spain, Italy and ...
The environmental group that runs a widely recognized labeling system to identify "green" wood and paper products has acknowledged that some companies using its label are destroying pristine forests ...
Only one in four Romanian consumers knows what the FSC (Forest Stewardship Council) logo on cardboard packaging represents, according to a survey commissioned by Tetra Pak in Romania. Bucharest, ...
The FSC logo — a green checkmark and tree — aims to assure consumers that the certified wood products have been tracked throughout their supply chains and are guaranteed to come from responsibly ...
6/24/13 update: APRIL responded to request for comment. Its remarks have been added to the story. Following a complaint filed by environmental groups, Indonesian forestry giant Asia Pacific Resources ...