There’s nothing like a picture of a steaming, juicy burger to send hungry folks to the nearest drive-thru, right? Not if you’re a kid. For them, toys and other giveaways are just as effective — which ...

As part of the Children's Food and Beverage Advertising Initiative, many of the nation's largest food and drink companies agreed to use advertising to encourage healthier choices for childrens' food.

Hard to believe it nowadays, but ads matter, even among Millennials. The top ad last year, based on Nielsen's "Branded Memorability Index" measure of viewers' ability to recall an ad and brand 24 ...

Children as young as age 2 are seeing more fast-food ads than ever before, and restaurants rarely offer parents the healthy kids’-meal choices, according to a new study from Yale’s Rudd Center for ...

Every year, food and beverage companies spend billions to convince kids that it’s cool and fun to consume products that are high in calories, added sugar, saturated fat and sodium—products that ...

Fresh. Clean.Real. These are the words fast food chains love to plaster across their storefronts, menus, and billion-dollar ad campaigns.Consumers are increasingly health-conscious, and the industry ...

Fast-food ads today are all over the map. Whether it’s Chick-fil-A trying to convince you that their employees offer the world’s greatest customer service, Taco Bell aiming for people on their way ...

Pre-school age children who are exposed to child-targeted fast-food advertising on television are considerably more likely to consume fast-food products, according to a recent Dartmouth-led study ...