Just as younger generations start to gather some economic momentum, higher gas prices are threatening to derail them.

The headline was hard to ignore. It spread across national media like wildfire—equal parts funny, frustrating, and concerning. What was the headline? “26% of Gen Z Applicants Brought a Parent to a Job ...

Gen Z's life satisfaction has fallen to its lowest point in three years, with fewer than half describing themselves as "thriving," according to a new Gallup–Walton Family Foundation survey. Fewer Gen ...

Fifteen days. That's all it took for a new hire to quit after a routine accountability conversation. When a founder summed it ...

Gen Z doesn’t fear phone calls — they’ve simply decoded what older generations never had to: that an unscheduled call is a social alarm bell. To learn more about our editorial approach, explore The ...

Sober-curious Gen Z is drinking less alcohol than past generations. The reasons may surprise you.

Gen Z is known for a lot of things, like being great with technology and pushing for social change. Another thing that they’re probably not quite as thrilled to be recognized for is their lack of ...

Forget and ignore the economic stereotypes about all of the generations. Many Boomers are struggling, poor, and forced to work. The other generations are equally messy and insecure. Gen Z is perhaps ...

When it comes to interacting with artificial intelligence, a huge generation gap has opened up in the three years since ChatGPT debuted and sparked the current AI boom. According to a new Yahoo/YouGov ...

If millennials forced brands to be “cool,” Generation Z has forced them to be “real.” Born roughly between the mid-1990s and early-2010s, Gen Z grew up plugged in … with smartphones, social media and ...