Email can become your most important marketing channel, and the core to your entire messaging strategy, if you build your ...

With email inboxes overflowing and digital ads fighting for attention, direct mail steps up as a channel that delivers lasting impact.

New software enables marketers to plan, create, automate, and analyze entire campaigns through simple prompts, eliminating ...

Marketing in not-for-profit organizations has distinct hurdles as well as opportunities. Instead of simply pushing a product or brand, you're working to advance a mission. Objectives for ...