First Lady Melania Trump, who moved into the White House five months after Donald Trump won the presidential election, sparked speculation about her true feelings as she left the comforts of her private life.

An Amazon MGM Studios documentary tells a story of how the First Lady tackles matters of image and perception. How do fashion brands factor?

Case in point: the film’s posters, with blocky black letters spelling “Melania” against a white background and the first lady herself, captured by the fashion photographer Ellen von Unwerth, either seated in a geometric chair on one side in a black pantsuit, a white shirt and black stilettos or face on in a black turtleneck, hair cascading.

Melania Trump's best looks as first lady balance professional style and chicness, but she has also worn some controversial outfits.

“Melania” kicked off its big rollout this weekend, with a premiere at the Trump-Kennedy Center Thursday evening, followed by appearances on 1,500 screens nationwide beginning Friday. “I’m very proud of the film,

Melania Trump makes history as first sitting first lady to executive produce her own film, offering unprecedented access to her return to the White House.

Melania Trump’s $40M doc hits theaters, heavy on heels and polish, light on truth. Critics say it’s all image, no insight.

Melania Trump was joined by her husband and political allies at the premiere of her new film. Many of them wore simple, blue outfits for the occasion.