Facebook's Oculus Quest virtual reality ads will no longer be tested in "Blaston," according to the game's developer. Tommy Palm, CEO of Resolution Games, said in a statement shared with The Verge ...

Facebook on Wednesday announced the rollout of what it described as a "small test" of in-headset ads for its Oculus mobile app. The ads, which are being deployed by game developers, including Blaston ...

“Paid titles should not introduce advertising. It is wildly unacceptable to do so months after purchase.” Resolution did not offer much detail about its decision to pull the ads other than that it had ...

Less than a week after Facebook announced plans to roll out its first in-game ads inside the virtual-reality game title “Blaston” supported by Oculus, Resolution Games pulled the ads after hearing ...

Are you a print subscriber? Activate your account. 25 min 13 sec ago By Cait Lamberton - 25 min 13 sec ago By Lindsay Rittenhouse - 55 min 13 sec ago By Jack Neff - 55 min 13 sec ago By Sabrina ...

Facebook recently ruffled the virtual reality community’s feathers when it announced plans to test a new type of in-game advertising in popular Oculus Quest game Blaston. But the blowback’s been harsh ...

I started with CNET reviewing laptops in 2009. Now I explore wearable tech, VR/AR, tablets, gaming and future/emerging trends in our changing world. Other obsessions include magic, immersive theater, ...

Here’s something a bit different: a ‘fan ad’ I whipped up for the Oculus Rift head mounted display. This is just a concept that popped up while thinking about how Oculus Inc. might market the Oculus ...

Facebook plans to target Oculus users with ads based on their activity on the virtual reality (VR) platform. The ad targeting only affects people who log into Oculus with their Facebook account, per a ...

I have written about the misconception by some members of the general public that equity crowdfunding and rewards-based crowdfunding are the same thing. Many people are misinformed and do not ...

Communicating what it feels like to use VR to someone who has never done it before is one of VR’s major marketing challenges. Oculus’ new ‘Defy Reality’ ad spot for Quest effectively uses mixed ...

Oh dear. No sooner had Oculus announced the Quest virtual reality headset on Wednesday, the company’s big push hit a snag after one of its main “Under the Hood” promos was yanked from YouTube on ...