The digital sports media group Better Collective has launched ‘Playbook,’ which it describes as an AI-powered betting solution that will change how fans place bets. The launch comes after the company ...

The landscape of women’s health is shifting from the periphery to the main stage. Long regarded as underfunded and overlooked, the sector is now attracting the attention of the world’s most ...

All 12 Playbook streams every Thursday at 3:30/2:30c. OKLAHOMA CITY (KFOR) – This week’s All 12 Playbook features a wrap-up of the conference opening weekend and look ahead to the second week of ...

Pine Bluff, Ark. (KATV) — Life lessons in youth athletics tend to stick with kids for years, and even a lifetime. Past memories of competition typically remain with the majority of those who live to ...

Happy holidays from The Sports Law Playbook, as we close out 2025 with a look at the forces redefining how sports are built, financed and protected. This quarter, we examine the rapid rise of emerging ...

College and professional sports have long been the crown jewels of brand storytelling. The arenas that gave birth to Pepsi's dancing bears and iconic sponsorships that encouraged the masses to "Just ...