SAP has announced an incursion into the CRM market with its intention to purchase Hybris, a Switzerland-based customer relationship management (CRM) supplier. Bill McDermott (pictured), co-CEO of SAP, ...

SAP is buying privately held Hybris in a bid to build out an e-commerce software offering that connects with customers across multiple “channels, devices and touch points.” Terms of the deal, which ...

Enterprise application mega-vendor SAP has just pushed further into the customer experience management space with the announcement that it is buying Swiss-based e-commerce platform vendor hybris for ...

SAP unveils AI, data, and app innovations at SAP Connect event to boost business transformation. Partnerships with Databricks ...