Online sales climbed 4 percent in the year-end buying period, as AI-powered chatbots facilitated sales and returns.

Artificial intelligence-powered chatbots helped consumers purchase and return products during the 2024 holiday season, ...

Artificial intelligence-powered chatbots helped consumers purchase and return products during the 2024 holiday season.

Shoppers used AI-based chatbot services 42 per cent more than a year ago, according to Salesforce, which analyzed data from 1 ...