Not long ago, few B2B companies had a marketing operations function. Today, this function is becoming an important facet of the marketing organization. The marketing operations function enables the ...

Put the words "transparency" and "business strategy" in the same sentence, and you’ll elicit cold sweats in all of your C-suite colleagues. But hear me out on this. These two terms not only belong in ...

Recently, I addressed a group of security professionals, and our discussion was on how CISOs develop strategy. I found many in the audience had no idea how security executives develop strategy, nor ...

A recent e-mail from a reader: You wrote in Computerworld/Storage about building a storage strategy road map. The article illustrated the needs to develop a storage strategy road map but did not ...

The department outlined goals — but not specific funding — for helping companies harness the same reaction that powers the ...

Avoiding friction points is often discussed as specific to user experience. And that is indeed useful in marketing optimization. But, 'tis the season for thinking about next year before this year is ...

An investment strategy is your road map to your financial goals. Investing without an investment plan is like driving in a strange city with no road map or GPS. As other drivers zip past onto their ...

That is the message Mark Lewis, executive vice president of open software at EMC, gave to a crowd of IT administrators during his keynote at the EMC Technology Summit, held this week in Orlando, Fla. ...

Warning: This content is suitable only for people who want to get unhealthily risky in SuperFlex leagues. Nailing the quarterback position is crucial in SuperFlex leagues. And drafters can take ...

The Department of Energy outlined Monday how hydrogen could become a major source of clean energy in the United States, even as the prospective industry awaits important decisions from other Biden ...