Workers due to be made redundant from a Weetabix packing factory in Cheltenham are protesting today against their redundancy packages. The plant on the Kingsditch Industrial Estate announced in ...

Post Holdings is a business spanning sectors from breakfast cereal and sports nutrition to eggs and cheese but is one centred on the North American market. Since Post was spun out of former US private ...

U.S. cereal company Post Holdings Inc. agreed to buy Weetabix Ltd. from Bright Food Group Co. of China for 1.4 billion pounds ($1.8 billion), adding the British breakfast staple to a portfolio that ...

Weetabix UK and Ireland has promoted Francesca Davies to the newly created role of group head of category. Having previously held the role of brand manager and worked on campaigns such as ‘Fuel for ...

Weight Watchers has ventured into the cereal market with new brand extension Love Fibre, created in alliance with Weetabix. Rolling out nationally this month, Bluemarlin has created the packaging for ...

Almost five years after Bright Food snapped up a majority stake in Weetabix, the state-backed Chinese group is said to be looking to offload its shares in the UK-based breakfast cereal business.

Simply sign up to the Retail & Consumer industry myFT Digest -- delivered directly to your inbox. Weetabix, the British cereal that carries a royal warrant, is to be sold by Bright Food just four ...