In a Webmaster Central Hangout, Google’s John Mueller discussed the reasons why Google crawls non-existent pages and what that meant for your crawl budget. Web publishers would like to see Google ...

Hackers are hiding malicious software inside fake “404 error” web pages. The malware targets both Linux and Windows computers and is very hard to detect. Victims might not notice anything — except ...

AI search engines send users to 404 pages more than Google. A study of 16M URLs finds ChatGPT leads in hallucinating links.

More than half of Americans now use a chatbot, with an increasing number of people replacing search engines with large language model (LLM)-powered chat queries to navigate the web and find answers.