Back in the late 1980s, automakers in Japan and Korea began establishing their own luxury sub-brands. For example, Toyota launched Lexus, Honda introduced Acura, and Nissan introduced Infiniti.

Today during the global reveal event for the Genesis GV60 Magma at Circuit Paul Ricard in Le Castellat, France, the automaker wheeled out a bunch of recent concept cars and prototypes, like the G80 ...

A Genesis GV70 prototype filmed in South Korea is fueling talk of a V8 powered Magma model. The sound and quad exhaust ...

Genesis unveiled a new concept car today in France that kick-starts a new performance-focused future, as Genesis also launched the sporty Magma subbrand with the GV60 Magma. Called the Magma GT ...

Genesis is seriously evaluating production versions of the G90 Wingback wagon and X Gran Coupe, with design leadership openly saying the concepts are “very executable very fast.” Engineers are already ...

Low-slung, curvaceous, and mid-engined, the Genesis Magma GT Concept looks like a typical auto show dream machine, a clickbait car that combines aspiration and wishful thinking—the sort of car ...

Genesis has unleashed a guttural, 1,100-horsepower roar across the dunes of the Arabian Peninsula. Could the radical X Scorpio concept off-roader be a hint of the brand's upcoming Dakar or WEC ...

Well, this is unexpected. Not so much in that Genesis has unveiled a new concept car, as the brand is quite fond of making stunning, lust-worthy concepts. What’s surprising is the type of concept ...