LA CROSSE (WKBT) -- Wisconsin's Department of Tourism announced Tuesday that the state's tourism industry reached a new high in 2024. In 2024, tourism generated a historic $25.8 billion in total ...

Holiday travel is picking up at La Crosse Regional Airport as passengers head out for Thanksgiving, and airport leaders say travelers should plan for busier terminals and fluctuating weather ...

LA CROSSE, Wis. (WEAU) - Wisconsin’s Department of Tourism says in 2023, La Crosse County broke personal records with $307 million in direct visitor spending. The county also reached just over $500 ...

Holiday travel continues into this weekend with Thanksgiving now in the rearview mirror. After accumulating snow earlier in ...

After years of work, the La Crosse Regional Airport will see the return of a second major airline. Airport officials ...

Wisconsin faces record-breaking Thanksgiving travel this week as more than 1.6 million residents prepare to journey at least ...

An inland lake in Wisconsin offers deep‑water scuba adventures, shimmering turquoise waters for swimming and kayaking, and ...

The BTN Group has a variety of resources for corporate travel managers to build and refine their program strategies. Not sure where to begin? Check out this starter pack. BTN CTI Calculator Filter in ...

Training translates to salesA study by the Travel Institute shows that advisors benefited from completing its Certified Travel Associate program. Three unforgettable stays in South AfricaIn March, I ...

Some snow lingered into the early afternoon, but most accumulations ended this morning in both the Chippewa Valley and in the ...