As we near the end of 2024, Google’s Year in Search has revealed the most trending topics that captivated Hong Kong throughout the year, including "US Elections", Gen Z terms such as "SLDPK ...

With the TikTok ban potentially taking effect in Q1 2025, marketers are on the lookout for alternatives if the company's legal efforts against the ban fail. While many will turn to the usual ...

Channel News Asia (CNA) has unveiled an out of home (OOH) campaign across Indonesia. Titled "Berita seputar Asia, kini dalam Bahasa Indonesia" ('News around Asia, now in Bahasa Indonesia'), the ...

Audio streaming and media service provider Spotify has been slammed by consumers after the release of the company's highly-anticipated annual campaign, Wrapped. Unlike the previous years, this ...

Hong Kong flag carrier Cathay Pacific has apologised for airing an episode of the animated American series Family Guy that was said to be related to Tiananmen Square’s “Tank Man” on its in ...

Agoda has unveiled a generative AI short film entitled 'Leo’s Magical Travel Adventures', designed to highlight global exploration and cultural diversity. The film is the latest addition to ...

Pantone has named "Mocha Mousse" (17-1230) as its colour of the year for 2025. The warming, brown hue was selected to spread a message of richness and it suggests the delectable qualities of ...

This post is sponsored by Qualtrics. In 2025, delivering exceptional customer experiences (CX) will be the difference between growth and decline. As consumers tighten their spending after poor ...

Artificial Intelligence (AI) is revolutionising the marketing industry, offering both opportunities and challenges for professionals. As AI technologies continue to evolve, their impact on ...

Meta has launched a global campaign to increase awareness of online scams during the holiday shopping season. The initiative aims to provide users with the necessary tools and information to help ...

Stellar Ace, a business arm of SMRT, and Singapore’s most connected out-of-home advertising company, has launched SkyWalk, a new large advertising format that spans eye-catchingly across 80-plus ...

Omnicom has initiated a US$13.25 billion all stock deal to acquire Interpublic Group. The combined company will bring together the industry’s deepest bench of marketing talent, and the broadest ...