Often divided into primary and secondary research, market research helps businesses identify key factors influencing their market, including the competitive landscape, target audience characteristics, ...

Confused by research evaluation and its potential impact on career progression? Here are some pointers as to how things work ...

Joseph Coolon, associate professor of biology and director of the College of Integrative Sciences, has published five papers, ...

Transformational Leadership and Organizational Culture in Digital Marketing Teams: Impacts on E-Commerce and Ad Agencies in the Digital Age This research investigates the interplay between ...

But even if America experiences a U-turn upon Trump’s departure, the country may not be out of the woods. The forces that ...

Marketing research is now having its own AI moment—but it’s not just about faster surveys or automated analysis.

Three data experts explain the critical consequences of the manipulation and removal of federal data in recent months.

A new workplace report is saying the quiet part out loud—most Americans do not hold quality jobs. Only 40% of U.S. workers ...

With AI moving at a fast pace, oculomics — the study of the eye as a window to systemic health — is expanding its potential ...

University leaders, faculty colleagues and former students shared reflections on Nobel Prize winner Peter Howitt’s ...

Mercy Githara is the mental health and psychosocial manager at the Kenya Red Cross. In her experience, the mental fallout ...