In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

The lifespan of Nike’s latest trainer, however, could be measured it school days. That’s because the shoe, called the Cosmic ...

Former Atlanta Falcons Hall of Fame cornerback Deion Sanders is promoting a new shoe paying homage to his first NFL team.

Sanders signed his first contract with Nike in 1992, when he was playing both professional football and baseball for the ...

The Vans Authentic isn't the only white sneaker worth revisiting right now. For more intel, check out our comprehensive guide ...

Nike is proving to be the king of marketing. After Philadelphia Eagles ‘ Saquon Barkley ‘s topped the NFL ‘s Week 9 ...

Discover the best winter sneakers to keep you stylish and cozy. From shearling-lined platforms to corduroy kicks, find the ...

After purchasing the building located at 1709 Mall Drive, owner Laurie Gillen has expanded the store to offer two levels of ...

You’ll be forgiven for thinking you have to wait until the end of the month for Black Friday to find the best deal. But ...