Flowwow's Irina Tatarinova writes on how brands that invest in FOMO marketing the right way, guarantee success.

How many times have you scrolled through social media today and spotted a gremlin-like plush dangling from someone’s bag? If the answer is "more than once," you’re not alone. Labubu is everywhere.

Labubu, a plush toy that can cost as little as $22, has become a luxury must-have thanks to celebrities and social media. Go get one for your Birkin.

What is the latest pop-culture craze that has overtaken the world of collectible toys? Cllct explains: Labubu toys were ...

Just how rich? According to Hypebeast, the CEO, Wang Ning, is now the tenth wealthiest person in China and the country’s ...

Chinese toy company Pop Mart’s stock exploded over 1,200% in the past year. That success is built off blind box collectibles ...

"Blind box" toymaker Pop Mart, which has seen frenzied sales worldwide for products related to its ugly-cute Labubu character ...

There's a new Labubu drop in town, and you can use RS' exclusive promo code to save you $5 off or more on Kicks Crew ...

The fuzzy critters with pointy ears have become a viral sensation. They’ve even caused a fight or two to break out.

Pop Mart, known for its 'blind box' toys featuring characters like Labubu, opened its first jewelry store in Shanghai.

Chinese companies are so intent on global expansion that even a new IPO on the mainland counts the U.S. as one of its biggest ...