From biscuits in the 1970s to butter, telecom and even AI-powered car campaigns today, the film’s universe has lived many parallel lives in marketing ...

As ‘Sholay’ turns 50, we look at what it'll take for Bollywood to emulate its success and make the same emotional connection ...

When Sholay released on August 15, 1975, it was billed as India’s first true “curry western,” a spectacle that changed Hindi ...

The evergreen blockbuster Sholay, a film that redefined Indian cinema, completes 50 glorious years on August 15. Released in ...

As the movie marks 50 years, we look back at the film’s rocky start, record-breaking run, unforgettable characters, and the ...

Often touted as the greatest Indian film ever made and rightly so, Ramesh Sippy’s Sholay starring Dharmendra, Amitabh ...

When Sholay was conceived, the first character imagined was a dreaded dacoit — Gabbar Singh. Amjad Khan’s debut brought him ...

Sholay's enduring appeal lies not only in its main characters but also in its unforgettable supporting cast. From Sambha's iconic dialogue about the r ...

When ‘Sholay’ opened in August 1975, few could have predicted its place in history. Shaped by bold creative choices, unexpected casting turns, and moments of sheer ingenuity, it grew into a film whose ...

This Independence Day, August 15th, DD National is ready set to transform the holiday into a cinematic spectacle with a ...

In the latter part of the year, Sholay buffs will watch a newly restored film, extended by six minutes to its length, with ...