DEK: The hop-infused sparkling water brand launched a tongue-in-cheek campaign around interstellar comet 3i/ATLAS, including ...

An agency insider, the promotion is en route to becoming Americas CEO. She was the agency's Chief Client Officer.

Analysts figured Paramount and Comcast - longtime legacy media movie-studio/TV network competitors - were in a likely ...

A small group of YouTube creators have agreed to allow Google Labs to develop and showcase their likeness in the form of in-app AI avatars via YouTube's experimental "Portraits" feature.

Magnum was previously Unilever's ice cream division, which was spun off into a separate company earlier this month. Brands ...

Bologna will take over day-to-day U.S. operations and will also focus on the agency's strategy to double revenue in 5 years.

In the dual media of movies and television in 2025, Rob Reiner had a stellar year. His career as a director came full circle ...

Mattel's collaboration with OpenAI will not materialize this year, as regulatory challenges emerge amid greater scrutiny of ...

As part of its next growth phase, Grey has promoted Agnes Fischer to U.S. CEO, while Samira Ansari has been appointed U.S. Chief Creative Officer. The decision unites the agency's New York and ...

"Roblox aggressively markets to young children, but fails to protect them from sexual predators," Florida Attorney General ...

TikTok will give brands additional ad-performance measurement capabilities through an extended partnership with DoubleVerify, ...

Pharma company Dare estimates 20 million women in the U.S. "experience challenges related to genital arousal." ...