President Donald Trump slammed the Bud Light/Dylan Mulvaney ads from 2023, but had a surprising message about the Sydney Sweeney/American Eagle campaign.

My jeans are blue.” Some critics blasted the commercial claiming it encouraged white supremacy and eugenics, the discredited theory that humans can be improved through selective breeding of populations.

America has been turned upside down by an American Eagle jeans ad. A single campaign, starring Sydney Sweeney, has provoked an extended conversation about race, beauty, politics, Donald Trump, and sexuality.