JetBlue and United Airlines have announced a new partnership that will bring United back to JFK Airport for the first time in years.

With check-in chicken, travelers will intentionally delay their online check-in to the last minute in hopes of a better seat. The method relies on the fact that airlines will often charge extra for better seats, split up groups and initially assign fewer desirable seats.

United Airlines CEO Scott Kirby speaks with The Wall Street Journal's Kate Linebaugh at 11:20 a.m. ET about the current state of the airline industry, navigating challenges like fluctuating travel demand and aircraft availability.