A brand selling makeup—but refusing to call it makeup? Let’s break down the marketing behind this “men’s grooming” trend and ...

AFI honored Eddie Murphy with its Life Achievement Award in a ceremony that included tears, laughter, and a cameo from a ...

In this playful and collaborative episode of ‘Hush & Brush,’ Maitreyi Ramakrishnan and her hair artist Priya Kumari Bilkhu share the mics as they create her signature “Maitreyi waves, as we call them.

Enjoy a relaxing ASMR makeup routine with soothing sounds and satisfying application for a calming beauty experience #asmr #makeup #beauty Hundreds of petrol stations running out of petrol and diesel ...

Walk into any major drugstore or beauty retailer in 2026 and something has fundamentally changed. Men are browsing cosmetics aisles without hesitation, testing foundation shades and comparing ...

Award season is essentially a months-long exercise in marveling—from rewatching nominated films and TV shows to fine-tuning your couch critiques, to noting every beauty detail as your favorite faces ...

Men’s makeup is emerging as one of beauty’s most lucrative growth areas, fueled by Gen Z men, social media and shifting attitudes toward masculinity. Global men's grooming sales are expected to climb ...

Representative image Men's grooming is a multi-billion run chase, but beauty brands are playing like it's a Test match from 1983. Every billboard serves the same delivery: women promoting products to ...

Would dinosaurs even be cool without amazing dinosaur toys? If you were the kind of kid who had tons of dino toys, and perhaps thinks the best thing to come out of the Jurassic sequels since 2015 are ...

Jeff Lau is breaking barriers with what he hopes becomes the "new norm." "NuNorm is an exclusive line of makeup designed and tailored for men," said NuNorm CEO Jeff Lau. Designed specifically for ...

When you first think of makeup, men might not typically come to mind. However, there’s a new brand line that’s trying to change the narrative when it comes to the “new norm” for makeup. NuNorm, a ...

Forbes contributors publish independent expert analyses and insights. Dahvi Shira is an LA-based reporter who covers beauty and lifestyle. A gateway to entry? Apparently nail polish. Two different ...