Embiid's signature Skechers shoe, the SKX JE 1, dropped at Lapstone & Hammer over the weekend, a day before the Sixers center debuted them on the court.

The Mavericks star is paying forward the support he once received, launching a three-year commitment that will outfit basketball teams with elite gear and sneakers.

Michael Jordan takes credit for NBA stars building their own brands today but sounds caution at how that's not the most ...

Dallas Mavericks star Kyrie Irving has inked a huge deal with Paul Quinn College, the only HBCU in Dallas, Texas.

Kyrie Irving's partnership with ANTA expands grassroots basketball in Dallas, sponsoring youth programs and investing in the ...

Kyrie Irving has partnered with Texas' oldest HBCU, Paul Quinn College in Dallas, to sponsor the team with new uniforms and ...

During his tenure with the Cleveland Cavaliers, Kyrie Irving was an exceptional watch, bringing joy to every fan's eyes with ...

After 20 games, the Dallas Mavericks (5-15) are enduring the franchise's worst start since the 2017-18 season, the year ...

Curry's deal with Under Armour catapulted him to the top of highest earners in all of sports. His initial deal with the company in 2013 was valued at a reported $4 million a year, and subsequent Under ...

The NBA myth machine is obsessed with alphas. But every franchise cornerstone had someone behind them who carried the load ...

Tyrese Haliburton's fiancée, Jade Jones, recently shared a heartwarming Thanksgiving message in her latest post.

NBA star Kyrie Irving expands his ANTA initiative to Dallas HBCU Paul Quinn College with new uniforms and gear in a ...