It turns out the network is paying Jordan to … sit in his house some more. During two high-profile games so far, lead broadcaster Mike Tirico has “interviewed” Jordan at halftime in pretaped segments ...

Paris Saint-Germain (PSG) is scheduled to release their Jordan 5 sneakers in December. The design is a combo of plush textile and leather uppers, PSG monogrammed fabric, and subtle pink accents. Fans ...

Basketball is no longer living only on the court -- it’s shaping closets, conversations, and cultural codes across continents ...

Look out for the long-awaited sneaker to drop alongside more SHUSHU/TONG x ASICS, a special size? x Nike pair, and more.

Former Los Angeles Lakers draft pick Larry Nance Jr. is one of the few people that gets to say he played alongside both Kobe ...

Curry's deal with Under Armour catapulted him to the top of highest earners in all of sports. His initial deal with the company in 2013 was valued at a reported $4 million a year, and subsequent Under ...

While the releases showcase Houston's hold on sneaker culture, they're part of a longer lineage. Houston-inspired sneakers ...

Ahead of the Golden State Warriors' matchup against the Rockets, the star point guard arrived at the arena wearing the Travis ...

When pressed, do you choose your idol or your friend? That was the question essentially given to Hall of Fame guard Dwyane Wade on his podcast on the WyNetwork ...

James claims that he was unstoppable during the games despite playing against NBA stars. Metta World-Peace somewhat agreed when he said Bron was cooking. Meanwhile, Antoine Walker said that James was ...

The SoleFly x Air Jordan 3 'Fruits Of Our Labor' celebrates Miami with Hurricanes colors and premium suede. Get release ...

A look at LeBron, Ronaldo, Messi, and the billion dollar athlete deals that reshaped global sports marketing and brand power.