Traditional advertising outlets are expected to see a 3% drop in revenue, reflecting ongoing economic uncertainty, while digital ad sales will increase.

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers.

LeBron James may be daydreaming about Prime Day deals in his new Amazon commercial, but there’s no fantasy when it comes to his real-life focus: getting his knee healthy in time for training camp ...

LeBron James stars in a new Amazon commercial announcing Prime Day 2025 dates. Prime Day 2025 will feature millions of deals ...

Here are seven key digital marketing lessons for small businesses in Florida.

Samba TV, a specialist in AI-driven media intelligence, and Amazon Ads have unveiled a study that shows how outcome-based ...

While the increased ad opportunities may open the door for more tailored and niche marketing campaigns, some media buyers ...

A new report says Amazon has quietly doubled the amount of ads played on its Prime Video streaming service. Amazon has yet to confirm the news publicly.

Under Cerejo’s leadership, Prime Video has rolled out a string of campaigns for flagship series like 'Farzi', 'The Family Man ...

If it feels like you've been seeing more ads on Prime Video lately, that's because the ad load has doubled since last year.

Agency BTR Media described using the feature to cater videos to different product searches and said it has been a ...

Amazon's push into TV advertising, especially via sports rights, is a bold strategy to unlock a $100B+ market opportunity.