Gen Z is drinking less alcohol than previous generations. There isn’t one clear reason for the, but experts point to a ...

The catastrophic flooding in Asheville, North Carolina, from Hurricane Helene last September is just another example of the ...

The awkward holiday photo trend renewed JCPenney Portrait Studios and attracted new Gen Z customers, enhancing JCPenney's ...

The next generation, Gen Beta, has been born with the start of 2025, after being named by demographer Mark McCrindle, who ...

Gen Z is putting its spin on the Bible. A TikTok account called Gen Z Bible Stories rewrites scripture in today's slang, ...

Additionally, many Gen Beta members will likely live into the 22nd century. Babies born in 2025 will be 76 years old when the ...

If you just found out about Generation Alpha, brace yourself for a new crop of kids set to debut on Jan. 1. Generation Beta ...

In an attempt to reframe the thinking around new year goal-setting, a new wellness trend has popped up online. It’s called the “Winter Arc.” ...

They'll be the children of younger millennials and older members of Gen-Z. While Gen Alpha members became familiar with smart technology and early iterations of artificial intelligence, McCrindle says ...

Alpha—we've officially entered the era of Gen-Beta! With the arrival of 2025, Generation Beta, born between 2025 and 2039, ...

Millennials and Gen Z, comprising over 52 percent of India’s population, are redefining financial priorities with a focus on ...

Babies born in 2025 will be the first of a new generation: Generation Beta. Members of Gen Beta will be born between the years 2025 and 2039, according to Australian social researcher Mark McCrindle.