White did not specify how much the new bonuses will be. The Paramount deal goes in effect starting with the first event in ...

"The addition of UFC's year-round must-watch events to our platforms is a major win," said Paramount CEO David Ellison, ...

Hours after Paramount and UFC announced a billion-dollar rights deal, Dana White said he had yet to hear from his friend, ...

The UFC recently signed a deal with CBS/Paramount+ to broadcast events on both networks. The deal will go into effect next ...

The meet and greet was at UFC 306 at the Sphere in Las Vegas nearly a year ago. In the luxury box of TKO Holdings, which owns ...

As these shifts take place, the media industry is about to go through a major test: how many people are willing to pay for a ...

Paramount has struck a blockbuster deal to become the exclusive US broadcaster of UFC fights, agreeing to pay $7.7 billion ...

Ultimate Fighting Championship is moving from ESPN+ to Paramount+ in a new, seven-year media rights deal. UFC events start ...

As UFC makes a play for wider audience reach with Paramount, streaming is making larger moves toward general market appeal as ...

Paramount will become the new home to all Ultimate Fighting Championship events in the U.S. under a seven-year agreement with ...