Google said its Gemini-powered ad safety systems blocked or removed 8.3 billion advertisements and suspended nearly 25 ...

The platform replaces the traditional static website with a dynamic, conversational system powered by large language models ...

At the centre of the campaign is an original song titled “Da2a Na2sa” (Missing Beat), performed by Abu and Dina El Sherbiny.

Dragonpass said on Thursday its latest Loyalty Index showed consumers in the Gulf Cooperation Council (GCC) place greater ...

Publicis Groupe Middle East has appointed Zachary Bambach as Chief AI Officer, a newly created role aimed at accelerating the ...

Unlike earlier digital transitions, AI-led adtech does not merely enhance efficiency—it redefines agency roles and campaign ...