In an era where algorithmic feeds dominate attention and trust in traditional advertising continues to dwindle, brands in ...

Rohan Chincholi, Chief Digital Officer at Havas Media India, shares his take on the evolution of E-Commerce and the consumer ...

The federation further warned that lowering the DTH license fee would “deepen the existing imbalances between DTH and Cable ...

Despite DTH’s wide reach and status as an addressable system delivering digital television signals via Ku-band satellites, the revenue trend suggests waning returns. India currently hosts five private ...

Converging the worlds of technology and marketing, the exchange4media group’s much-awaited marquee property, the Pitch CMO Summit 2025, is coming to Bengaluru with a new edition. The upcoming edition ...

In today’s evolving economy, where conventional product claims no longer capture consumer attention, BFSI (Banking, Financial Services, and Insurance) brands are increasingly turning to content-driven ...

Rohan Chincholi, Chief Digital Officer at Havas Media India, shares his take on the evolution of E-Commerce and the consumer journey ...