Nielsen Ad Intel reveals Australia’s travel industry ad spend rose 9% YoY, driven by airlines and travel agents responding to growing consumer demand.

Discover how regional differences, demographics, and content shape audience viewing habits and impact advertising strategies ...

Capturing traveler audience engagement across platforms like ReachTV is critical to understand what audiences are watching wherever they are. Nielsen is uniquely positioned to deliver cross-media ...

NEW YORK – March 27, 2025 – Nielsen, a global leader in audience measurement, data and analytics, has announced a new collaboration with Acxiom, the connected data and technology foundation for the ...

Alison is Nielsen’s Head of Global Marketing. She is responsible for leading Product Marketing, Go To Market, Integrated Marketing, Marketing Data, Technology and Measurement as well as Marketing ...

Tujuh platform berbeda menghadirkan judul-judul streaming yang paling banyak ditonton di bulan Maret. Streaming mencapai pangsa terbesar hingga saat ini dengan 43,8% dari TV. Oscar dan Tracker ...

As in January, the ranking is opened by Warner Bros. Discovery with a share of 18.45%. There is a change in second place, with Telewizja Polska, with a share of 18.37%, overtaking the Polsat Group, ...

Sete plataformas diferentes oferecem os títulos de streaming mais assistidos em março. O streaming atinge sua maior participação até o momento, com 43,8% da TV. O Oscar e o Tracker dominam a ...

YouTube captures 11.6% of TV viewing in February. FOX climbs into the top three media distributors for the first time, boosted by the Super Bowl and cable news viewership. The February 2025 interval ...